The key to CONTROL, PROTECT and PROFIT, is NEVER SELL YOUR DATA.


Ya, we said it.
And we’ll say it again, underlined: NEVER SELL YOUR DATA.

Selling your data severely damages the two most important parts of your data:

Selling your data negates your privacy.

PRIVACY

Selling your data negates your privacy
if others have copies of it.

Selling your data dilutes its value.

VALUE

Spreading your data around
dilutes the value it ultimately has.


So how do you PROFIT if you NEVER SELL YOUR DATA?

Our motto:
DON’T SELL YOUR DATA. SELL YOUR DATA’S INSIGHTS.

Here’s the scoop on making mad $tacks with your data:

Data is the oil that lubricates a sale.

Data is the oil that lubricates a sale.

That’s why it has value, thus “data is the new oil”.

Data-oil helps find and target buyers who are most likely to purchase a given product, thus it has HUGE VALUE to marketers and advertisers.

Better data-oil = better ability to find new customers.

Your self-curated data-oil is the BEST there is.

Your self-curated data-oil is the BEST there is.

Taking control and self-curating your data is the key.

This not only allows you to put privacy and consent controls on your data, but it also creates the clearest, most trustworthy marketing dataset there is about you.

It’s extremely valuable “HIGH-OCTANE” data-oil for advertisers.

Advertisers will pay you for your high-octane.
Advertisers will PAY YOU for your high-octane.

Mining and exploiting your crude is too messy and costly for them.

Advertisers would rather PAY YOU for the INSIGHTS that your refined, “high-octane” data-oil produces. It’s a cleaner, less expensive and friendlier way to find you.

YOU GET PAID when your data helps Watson’s predictive analytics match you to an advertiser. They don’t see your data, and your data earns you money. WIN/WIN.

You’re also told who the advertiser is, what the insight requests were, what they’re doing with the insights, and finally you’ll be able to consent to or disallow getting ads from them (which can earn you more money).

Advertisers will pay MORE to ENGAGE with you.
Advertisers will pay MORE to ENGAGE with you.

Advertisers will pay MORE for your time, attention and opinion.

1. get paid just to look at the advertiser’s ad (your time)
2. get paid a little more to quickly rate the ad (your attention)
3. get paid to answer a consumer question in the ad (your opinion)

OR – get paid even more by instead choosing to;

1. look at the advertiser’s ad (your time)
2. rate how likely you are to buy what’s in the ad (your attention)
3. give the reason for your likelihood to buy (your opinion)

See How You Get PAID.

Watch our video (4:21) explaining how MiDATA.io works and how you make money with your data’s value.