Personal Data Ownership is a massively profitable and transformative new industry emerging from the convergence of new technologies, new regulations and societal discontent… but, there’s a right way and a wrong way to profit from this potent new product.
While we utilize these tools in order to overcome the increasingly intrusive, invasive and irrelevant nature of online advertising, this also hurts the bottom line of most of the smaller sites that use these ads as a form of income.
Dr. Ann Cavoukian, the creator of the 7 Principals of Privacy by Design offers an excellent articulation of the future of privacy using what she calls a “SmartData Agent” – …
Big data is big business and as value is created from customer insight – but, where is the moral line? What happens when companies cross that line? What if consumers …
